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👨🏻‍🍳 Chef’s Table

Video tutorials taking you inside Jay’s process (or the work of others), answering key questions relating to our menu themes

New posts every week!


Premise Differentiation: What If Others Don't Connect With My Premise?
Premise Differentiation: What If Others Don't Connect With My Premise?
PREMISE DIFFERENTIATIONJay AcunzoSeptember 22, 2023
What We Really Mean By "Be More Honest" to Tell Better Stories (Example from VIP Call)
What We Really Mean By "Be More Honest" to Tell Better Stories (Example from VIP Call)
Ideas & Story Development, PERSONAL STORYTELLINGJay AcunzoSeptember 15, 2023
The Incredible, Multipurpose Power of the Miniseries (in Writing, Audio, or Video)
The Incredible, Multipurpose Power of the Miniseries (in Writing, Audio, or Video)
Ideas & Story DevelopmentJay AcunzoSeptember 8, 2023
Higher-Value, More Original Work: The Idea Impact Matrix 2.0
Higher-Value, More Original Work: The Idea Impact Matrix 2.0
Branding & Modeling IdeasJay AcunzoAugust 28, 2023
Branding & Modeling Ideas: We Explain the Creator Kitchen Model
Branding & Modeling Ideas: We Explain the Creator Kitchen Model
Branding & Modeling IdeasJay AcunzoAugust 17, 2023
Branding & Modeling Ideas: The Messy Steps En Route to the Creator Kitchen Model
Branding & Modeling Ideas: The Messy Steps En Route to the Creator Kitchen Model
Branding & Modeling IdeasJay AcunzoAugust 4, 2023
Branding & Modeling Ideas: A Tour of Jay's Models (with Grades)
Branding & Modeling Ideas: A Tour of Jay's Models (with Grades)
Branding & Modeling IdeasJay AcunzoJuly 31, 2023
Branding & Modeling Ideas: How models evolve (and why that's a good thing)
Branding & Modeling Ideas: How models evolve (and why that's a good thing)
Branding & Modeling Ideas, Ideas & Story DevelopmentMelanie DezielJuly 24, 2023
Branding & Modeling Ideas: How I build acronyms that don't feel forced
Branding & Modeling Ideas: How I build acronyms that don't feel forced
Branding & Modeling Ideas, Ideas & Story DevelopmentMelanie DezielJuly 17, 2023
Branding & Modeling Ideas: Watch Us Work Out the Kitchen's Model!
Branding & Modeling Ideas: Watch Us Work Out the Kitchen's Model!
Branding & Modeling IdeasJay AcunzoJuly 12, 2023Strategy/Workflow
Jay's Workshop Access: Podcasts That Stand Out [Recordings]
Jay's Workshop Access: Podcasts That Stand Out [Recordings]
Planning Projects/PiecesJay AcunzoJune 29, 2023Speaking/Multimedia, Strategy/Workflow
Personal Storytelling: Side by Side Analysis of Generalized Expertise vs Wonderfully Personable Writing
Personal Storytelling: Side by Side Analysis of Generalized Expertise vs Wonderfully Personable Writing
PERSONAL STORYTELLINGJay AcunzoJune 20, 2023
Personal Storytelling: How I Turned a Mundane Observation into a Compelling Intro
Personal Storytelling: How I Turned a Mundane Observation into a Compelling Intro
PERSONAL STORYTELLINGJay AcunzoJune 13, 2023
Tasting: How to Structure and Perform a Podcast Script to Meet the Listener's Needs
Tasting: How to Structure and Perform a Podcast Script to Meet the Listener's Needs
PERSONAL STORYTELLING, Editing & Post-ProductionJay AcunzoJune 8, 2023Speaking/Multimedia, Writing/Scripting
Personal Storytelling: How I Ensure My Backstory and Bio Resonate With Others
Personal Storytelling: How I Ensure My Backstory and Bio Resonate With Others
Jay AcunzoJune 7, 2023
Personal Storytelling: 2 Crucial Concepts to Ensure Your Stories Connect
Personal Storytelling: 2 Crucial Concepts to Ensure Your Stories Connect
PERSONAL STORYTELLINGJay AcunzoMay 27, 2023
Personal Storytelling: How I Begin to Incorporate My Stories as Metaphors
Personal Storytelling: How I Begin to Incorporate My Stories as Metaphors
PERSONAL STORYTELLINGJay AcunzoMay 18, 2023
Big Idea Development, Part 2: Cooking the Dish Using the Dialogue Outline
Big Idea Development, Part 2: Cooking the Dish Using the Dialogue Outline
Ideas & Story DevelopmentJay AcunzoApril 25, 2023Strategy/Workflow
Big Idea Development, Part 1: Raw Ingredients, But No Dish Yet
Big Idea Development, Part 1: Raw Ingredients, But No Dish Yet
Ideas & Story DevelopmentJay AcunzoApril 17, 2023Strategy/Workflow
Live-Draft: What "Know the Story You Want to Tell" Actually Means
Live-Draft: What "Know the Story You Want to Tell" Actually Means
Ideas & Story DevelopmentJay AcunzoApril 11, 2023Writing/Scripting
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